LaPointe’s Area: Paul Broca and the Origins of Language in the Brain

In his new book, Paul Broca and the Origins of Language in the Brain, Leonard L. LaPointe describes Paul Broca as “a child prodigy who fulfilled his promise by becoming a brilliant neurologist, surgeon, anthropologist, and more.” Broca is the nineteenth-century scientist best known for identifying the region of the left hemisphere of the cerebral cortex responsible for speech and language—“Broca’s Area.” However, as Dr. LaPointe writes, he was also a philosopher, inventor, political figure, and rabble-rousing horn player.LaPointe_PBOLB

In Paul Broca and the Origins of Language in the Brain, Dr. LaPointe tells the story of Broca’s life and details his contributions to the study of neurology. He paints a complete picture of the man by placing him in the context of his time and place and in the company of his contemporaries in the arts and sciences. LaPointe also details his own visits to the museums of Paris, where he conducted extensive research and visited the preserved brains of Broca’s most famous subjects: Leborgne and Lelong.

The book even contains an element of mystery: The brain of Paul Broca himself, which the famed scientist Carl Sagan once claimed to have seen preserved in formalin in the Museum of Man, is now nowhere to be found. Dr. LaPointe ponders the irony that “no one seems to know the whereabouts” of the brain of one of the greatest pioneers of brain research.

Dr. LaPointe with two Saudi Arabian friends at ASHA 2012.

Dr. LaPointe with two Saudi Arabian friends at ASHA 2012.

Dr. LaPointe, the Francis Eppes Professor of Communication Science & Disorder at Florida State University in Tallahassee, could be accused of being a Broca fanatic. He has a personalized license plate that reads “BROCA,” And he has been known to don a pair of Converse sneakers inscribed with the late neurologist’s moniker. Perhaps it is the author’s enthusiasm–along with his undeniable writing talent and vast experience in the field–that has resulted in the popularity of the new book. Paul Broca and the Origins of Language in the Brain was Plural’s best-selling book at ASHA 2012. We ran dry of copies during Dr. LaPointe’s Meet the Author session.

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Meet Our Authors!

Four of our amazing authors will be present at AAO-HNS. Come meet them and have your books signed!

 

 

 

 

 

 

Drs. Randal S. Weber & Brian A. Moore of Cutaneous Malignancy of the Head and Neck will be there on September 13th at 2pm, and Drs. Gregory S. Weinstein and Bert O’Malley of Transoral Robotic Surgery (TORS) will be there on September 13th at 3pm.

Excellent Review of Sleep Medicine in JAMA

The new book Sleep Medicine  received a wonderful review in the Journal of the American Medical Association (JAMA).

Here’s an excerpt:

“…Because Sleep Medicine provides such a good overview of the field as a whole, it will be useful for family and pediatric physicians as well as nurse practitioners. And because of the exceptionally detailed and well-presented overview of the structural and mechanical aspects of the upper air-way, how these aspects contribute to the development of OSA, and the thoroughness with which the different treatment options are discussed, this text will likewise prove to be an excellent resource for trainees as well as practicing specialists in sleep medicine.”

Read the full review and order your copy here!

Holiday Discount for Plural Authors

Seasons Greetings from Plural Publishing!

Plural would like to thank all of our authors and editors for being a part of our community and joining an eminent group of friends, academicians and clinicians that make up Plural’s extended family. Most of all, we wish to congratulate all of our authors and editors on the very fine contributions they have made, and continue to make to their professions.

To show our appreciation, Plural has a special discount that will be extended to all Plural authors and editors through the end of December.  If you’d like more details, please call the office at 1-866-PLURAL-1.

Again, we wish you all the very best for the upcoming season, and a happy, healthy and prosperous new year 2011 to you and to all who are close to you.

Thank You!

All of us here at Plural would like to extend a huge thank you to everyone that came by our booth at ASHA! We saw an amazing turn out this year, and are excited and energized after a fantastic week. Many of our titles sold extremely well, and many of our new titles generated lots of excitement. As a company, we left the week newly invigorated, and passionate to keep publishing such outstanding books that people love and need.

Also, we would like to thank all of our authors who stayed at our booth and spoke with people who came by. And, of course, thank you to all of our authors who write such amazing books that we are proud to publish. All of our authors make it such a joy to be in this business.  

We are looking forward to next year when ASHA will be held in our hometown of San Diego, California!

New Book on Mild Traumatic Brain Injury

Just Published!  Mild Traumatic Brain Injury:  Episodic Symptoms and Treatment discusses a diagnosable and  treatable sub-type of Persistent Post-Concussive Syndrome (PPCS) following mild Traumatic Brain Injury (TBI).

Clearly written, practical, and requiring little knowledge of brain structure and function, this book provides all involved in client care with the tools they need to ensure good outcomes. Of particular value is the near-unique coverage of the the mechanisms underlying blast-induced neuro-trauma, a subject of great concern to military personnel, care-providers, and their families.

Order your copy today!

Plural will be at ASHA next weekend!

Come check out Plural’s booth at ASHA 2010! We are booth #901 and will be there Thursday the 18th to Saturday the 20th. We are bringing tons of great titles and our newest releases. Swing by and get 15% off any of the titles at the booth, including forthcoming titles! Just a few of the titles you can find include the first book in the Here’s How Series, Here’s How to Treat Childhood Apraxia of Speech, Human Auditory Evoked Potentials, Brain-Based Communication Disorders, and more! Many of our authors will be at the booth throughout the conference to talk about and sign their books.

Have a book idea? Our editorial staff will be there to talk about any ideas you may have or just to learn about our great company.

Check out the flyer for the event here!

Great Deal On This Bundle!

Check out this Autism bundle package which includes three amazing titles from author, professor and researcher Lynn Adams! The package includes her three titles: Group Treatment for Asperger Syndrome: A Social Skills Curriculum, Autism and Asperger’s Syndrome: Busting the Myths, and Parenting on the Autism Spectrum: A Survival Guide. Lynn Adams currently works as an autism and behavior consultant, and is deeply involved with autism and the education system. Adam’s background makes these textbooks essential for anyone in the field. And, at this price, it’s an unbeatable deal!

New Release!

Psycholinguistics, by Lise Menn, is a comprehensive introduction for Speech-Language professionals and students. This book shows the classical as well as the current thinking on how the brain processes language, and the developmental effects of the brain on language. The text is also accompanied by a CD to give the user real-world, clinical application. Menn draws upon her own experience as a classroom teacher, researcher, author, and lecturer to write in an engaging and instructive style. Technical terms are clearly explained within the text as well as in the reference glossary at the end of the book. This is a definite must have!

Check it out here!

Interested in being a smooth talker?

Smooth Talking: A Curriculum for School-Age Children Who Stutter

By Nola Radford, PhD.

This comprehensive curriculum provides Speech-Language Pathologists with every tool necessary to treat stuttering in children ages 7-14. Dr. Radford has worked with over 40 children from all different backgrounds and races in developing this curriculum, which includes: a clinician’s workbook, a student workbook filled with many exciting and different activities, an audio CD, and a DVD to help explain the curriculum. This is a must-have for any Speech-Language Pathologist!

Get it Here!

Or get a pack of the student workbooks here.

There’s more too! Check out the Smooth Talking Boardgames for a supplement to the workbook that is sure to add hours of fun and learning!