Ground-Breaking Book on the Mind-Body Link in Singers

Mind-Body Awareness for Singers by Karen Leigh-Post

Mind-Body Awareness for Singers by Karen Leigh-Post

Mind-Body Awareness for Singers: Unleashing Optimal Performance provides a fundamental understanding of functional anatomy and cognitive neuroscience to guide singers and teachers of singing to unlocking the mystery of the mind-body link involved in the complex audio-motor behavior that is singing.

New theories and concepts, rooted in both the wisdom of masters in the field and current scientific research, are introduced from the unique perspective of the performer. Practical application exercises train the singer to work with, rather than against, the systems of singing to integrate the cognitive and conscious with the unconscious sensory and motor processes of our nervous system. Continue reading

Brand New Practical Resource for Voice Coaches

Body and Voice: Somatic Re-education by Marina Gilman

Body and Voice: Somatic Re-education by Marina Gilman

Body and Voice: Somatic Re-education by Marina Gilman, MM, MA, CCC-SLP, is an excellent resource for teachers of singing, voice coaches, and speech-language pathologists who work with singers and other voice professionals. It provides a new paradigm for working with singers in a way that allows for improved kinesthetic awareness needed to work with their body rather than against it. The text contains a series of lessons designed to train singing teachers, coaches, and voice therapists to recognize in their students the patterns of use and posture that interfere with respiration, phonation, and/or resonance. In addition, it provides tools for the teacher to guide the student to a level of self-awareness of habituated patterns along with strategies to implement change from the inside out. Continue reading

Invaluable Resources for Anyone Who Uses or Trains the Singing Voice

The Vocal Athlete

The Vocal Athlete by Wendy LeBorgne and Marci Rosenberg

The Vocal Athlete and the companion workbook The Vocal Athlete: Application and Technique for the Hybrid Singer are written and designed to bridge the gap between the art of contemporary commercial music (CCM) singing and the science behind voice production in this ever-growing popular vocal style. These books are a must have for the speech pathologist, singing voice specialist, and vocal pedagogue. Continue reading

New Release of Counseling in Speech-Language Pathology and Audiology

Counseling in Speech-Language Pathology and Audiology

Counseling in Speech-Language Pathology and Audiology by Dr. Anthony DiLollo and Dr. Robert Neimeyer

For Immediate Release (San Diego, CA – June 6, 2014) – Counseling in the field of communication disorders is an essential dimension of professional practice, but just what it entails is often a bit of a mystery. Counseling in Speech-Language Pathology and Audiology: Reconstructing Personal Narratives addresses this common concern of students and practitioners by illustrating how to integrate the concept of counseling into clinical practice. Replete with a variety of case studies, clinical guidelines, and actual transcripts of counseling interventions with clients and their families, as well as a practical “toolbox” of specific counseling methods, Dr. DiLollo and Dr. Neimeyer offer a comprehensive, novel, and empirically informed approach to counseling, applicable to a broad range of speech, language, swallowing, and hearing disorders. Continue reading

Blogs by Plural Authors

Our authors are the best in the business. They are leaders in their given fields, winners of prestigious awards and constant innovators. Follow their latest news by visiting their blogs:

Hear the Music by Marshall Chasin

His blog Hear the Music focuses on all things related to hearing aids and music. What are some tricks that can be used to improve a hearing aid for music?, How can we prevent hearing loss from loud music?, etc.

Marshall Chasin, AuD,MSc, Reg. CASLPO, Aud(C) is an Audiologist and the Director of Auditory Research at the Musicians’ Clinics of Canada in Toronto, the Coordinator of Research at the Canadian Hearing Society, and the Director of Research at ListenUp Canada. Chasin has been involved with hearing and hearing aid assessment since 1981, and is the author of over 100 clinically based articles. He is the editor of Hearing Loss in Musicians: Prevention and Mangagement.

Chasin Blog Screenshot Continue reading

Plural Authors Receive 2013 ASHA Awards

Each year, for over 70 years the American Speech-Language-Hearing Association (ASHA) has recognized and awarded many deserving individuals for their dedication and contributions to the professions of speech-language, pathology, audiology and speech and hearing science. We would like to congratulate and highlight our authors who were honored with awards this year’s ASHA convention in Chicago.

The highest honor ASHA bestows upon its members is the Honors of the Association. Individuals recognized at this level have, “enhanced or altered the course of the professions”. We are so proud to say that Plural’s own CEO and co-founder, Dr. Sadanand Singh was recognized at this level. This year several of our authors received the Honors of the Association for their pioneering work:

  • Dr. Maurice H. Miller, NYU Steinhardt, was recognized this year for his “distinguished contributions to the profession of audiology”. Dr. Miller is Professor Emeritus of Audiology and Speech Language Pathology and was voted Professor of the Year at NYU. He is the author of Hearing Disorder Handbook, a practical, concise and time-saving text that provides comprehensive, reliable and accurate descriptions of auditory and vestibular disorders, their frequency of occurrence, etiology, diagnosis, and management – all in a single resource.
  • Dr. Robert J. Shprintzen, The Virtual Center for Velo-Cardio-Facial Syndrome, was recognized for his “distinguished contributions to the profession of communication sciences and disorders”. Dr. Shprintzen is a found member of the Velo-Cardio-Facial Syndrome Educational Foundation, Inc. and is a professor and director of several programs at New York Upstate Medical University. He is the author of Velo-Cardio-Facial Syndrome, volumes I and II. This comprehensive two-volume set combines text and video demonstrating the clinical features, communication phenotype and the natural history of speech and language of Velo-Cardio-Facial Syndrome (VCFS).
  • Dr. Cynthia K. Thompson, Northwestern University, was recognized this year for her “distinguished contributions to the profession of communication sciences and disorders”. Dr. Thompson is a professor of Communication Sciences and Disorders and Neurology. She is also an ASHA fellow and recipient of the Walder Award for Research Excellence at Northwestern. She is the author of Aphasia Rehabilitation, a unique text that specifically contrasts impairment- and consequences- focused treatment with the aim of providing clinicians with a level playing field that permits them to evaluate for themselves the relative contributions that each approach provides.

The ASHA Committee on Honors awards the Fellowship of the Association to individuals who have “made outstanding contributions to the discipline of communication sciences and disorders”. This year many of our authors were bestowed this honor:

  • Dr. Maria Adelaida Restrepo, Arizona State University, was recognized for her teaching, research and publications and service to state associations. Dr. Restrpo is an Associate Professor and director of the Bilingual Language and Literacy Laboratory at ASU. She is a certified member of ASHA and author of Improving the Vocabulary and Oral Language Skills of Bilingual Latino Preschoolers.
  • Dr. Ronald C. Scherer, Bowling Green State University, was recognized for his teaching, research and publications and service to state associations. Dr. Scherer is a professor in the department of communication sciences and disorders at Bowling Green State University. He is the author of Speaking and Singing on Stage.
  • Dr. Rahul Shrivstav, Michigan State University, was recognized for his administrative service, research and publications and service to state associations. He is the chair of Michigan State University’s department of communicative sciences and disorders. He has served as an Associate Editor for many scientific journals and is one of our consulting editors.
  • Dr. Anne van Kleeck, University of Texas at Dallas, was recognized for her teaching, administrative service and research and publications. She is professor and Callier Research Scholar at the Callier Center for Communication Disorders at the University of Texas at Dallas. She is the author of Sharing Books and Stories to Promote Language and Literacy.
  • Dr. Barbara Derickson Weinrich, Miami University, was recognized for her clinical service, teaching and research and publications. She is a professor at Miami University and Research Associate for the Cincinnait Children’s Hospital Medical Center. She is the author of Vocal Hygiene as well as the forthcoming text, Pediatric Voice.
  • Dr. Edwin M.L. Yiu, University of Hong Kong, was recognized for his teaching, administrative service and research and publications. He is a professor and Associate Dean of the Faculty of Education at the University of Hong Kong, He is the founder of the Voice Research Laboratory and holds and Honorary Professorship at the University of Sydney. He is also the author of Handbook of Voice Assessments.

The Certificate of Recognition for Outstanding Contributions in International Achievement recognizes “distinguished achievements and significant contributions in the areas of communication disorders revealing great international impact from their work”. This year Plural author, Dr. Brooke Hallowell, Ohio University, received this award. Dr. Hallowell is the president of the Council of Academic Programs in Communication Sciences and Disorders. She is the author of two forthcoming Plural books.

The Certificate of Recognition for Special contributions in Multicultural Affairs recognizes “recent distinguished achievement and contributions by ASHA members in the area of multicultural professional education and research, and clinical service to multicultural population”. This year Plural author, Dr. Celeste Roseberry-McKibbin, California State University Sacramento, received this award. Dr. Rosberry-McKibbin is a professor of speech pathology and audiology and is an ASHA Fellow. She is the author of Increasing Language Skills of Students from Low-Income Backgrounds.

Plural author, Dr. Audrey L. Holland, University of Arizona, was awarded the 2013 Frank R. Kleffner Lifetime Clinical Career Award in honor of her “exemplary contributions to science and practice”. Dr. Holland is a core member of the Life Participation Approach to Aphasisa movement and Regents’ Professor Emerita of Speech and Hearing Sciences and the University of Arizona. She is the co-author of Counseling in Communication Disorders, now in its second edition.

Every year the editors and associate editors of ASHA journals “select an article they feel meets the highest quality standards in research design, presentation and impact”. This year Plural author, Dr. Lorraine O. Ramig’s article “Innovative Technology for the Assisted Delivery of Intensive Voice Treatment (LSVT LOUD) for Parkinson Disease” published in volume 21 of the American Journal of Speech-Language Pathology, was chosen to receive an Editors’ Award this year.

Congratulations to all the ASHA awardees and special thanks to the great work produced by our award-winning authors!

Plural Authors- How to Make Your Book More Promotable

Hello Plural Authors,

This post is for you! Brian Feinblum, creator and author of BookMarketingBuzzBlog and Chief Marketing Officer for Media Connect, recently invited us to share one of his blog posts, Making Your Book More Promotable. We felt that much of it would be informative for you wherever you may be in the book-creation process and so condensed and edited it with you in mind.

We are always here to help you!

-Plural Team

Making Your Book More Promotable 

Write Your Next Book with The Media in Mind

bookThe world of book publishing has changed immensely over the past decade –and certainly over the past three years, thanks to Amazon, Apple, tablets, e-books, Borders, and social media.

The role of book publicity has not changed though the methods have been altered. PR is needed to give a book a chance at succeeding in an overcrowded marketplace and a noisy media landscape. With more books being published than ever before, and more media outlets, there is a lot of competition.

Technology has no doubt impacted many industries including publishing. As a result, readers and consumers have been changed as well. Writers are changing, too. They have become writers and promoters.

There is no way of getting around it. To embrace PR as an author is to embrace your future.  The good news is there is plenty that you can do to promote your book:

collaboration

  • Think like the media and about their needs
  • Change your attitude about your PR role
  • Brand beyond the book – brand yourself
  • Network
  • Partner with other authors

Lots of authors have hang-ups about publicity. They often feel that they aren’t “mainstream” enough to be promotable or are too shy and uncomfortable to promote their book. You need to take ownership of your book and that means quarterbacking your PR campaign.

Give yourself a “PR audit” to see where you can begin:

  1.  Think of the connections you have and the people you know – do you have connections who could “hook you up” or can you drop names to the media?
  2. What is in your book that the media will find interesting?

Next think seriously about what it is you want to accomplish through publicity. Do you want to build your career, establish a voice, sell your book, influence others, get a job out of it? Knowing what your end goal is from PR will help you decide how to go about getting there. Not knowing why you are doing publicity won’t get you anywhere positive. Always keep an eye towards the future. In deciding what your goal is, consider realistically how much time and energy you will actually have to dedicate towards promoting your book. This will help you determine what publicity goal is attainable and feasible given your busy life.

The most promotable books, of any genre, are:

  • Unique in how they tackle a well-known subject
  • Reveal news or raise great questions
  • Lend personal insight on an industry, person, or organization

What’s Today’s Media Landscape?

In today’s media landscape there are more outlets and opportunities, their value is also more diluted than ever before. You will need a certain quantity of quality media placements

PR is not just about giving away free downloads of chapters and books, or of tweeting and making videos, or of e-blasting a press release. It is about making a sustained, strategic effort to influence the influencers and get media coverage that will help you in the short and long-term.

pen&paperYour writing can help you get media coverage and how you talk about what you wrote matters. Are you an expert in the field? If so, sound like it. Find a way to summarize without the details. Get to the heart of why someone should read your book. You should formulate your 15-second elevator speech about your book before it is written. Express it in a way that serves a need, fulfills a desire or feeds a want.

If this sounds like a lot to take in, it is; but don’t worry. Planning and practice makes perfect. Here are some tricks that can help get media recognition:

  • Socialize or “regionalize” the book
  • Get early reviews & build “buzz”
  • Ask for specific favors from those you know
  • Exploit personal experience/standing
  • Use PR as a means to an end- remember your end goal
  • Coincide your media pitches and efforts with upcoming events, holidays, anniversaries, honorary days, and timely news hooks
  • Create a website at least 5-6 months prior to your book launch date
  • See your launch date as a coronation – not Day 1. From your launch date, you have 30-90 days to make an impression.

Green Apple on BooksRemember to focus on your goal and keep an eye on the future. Plan ahead and begin your PR campaign before the book publishes. The last thing you want is a huge stack of inventory with no one interested. Keep your audience excited by doing daily publicity- even if it is just a simple tweet. Always meet your deadlines so everything comes in on schedule with no unexpected surprises. Test your ideas out on other people to get feedback. If at first you don’t succeed, try again.

There is nothing more rewarding having written a great book than to have a lot of readers and media attention. By actively promoting your work you position yourself to break through the clutter and heard successfully.

Must-see TV – Audiology is a hot topic this week

Authors_in_the_News

Recently a few of our authors have been on television! They are experts in the field of audiology and we are happy to share their wisdom and success.

Ruth Bentler, PhD was on Charlie Rose’s Brain Series speaking about the brain and hearing. Specifically she detailed some of the history of the hearing aid and the future of hearing loss awareness and acceptance. Just want to see Ruth? Skip to the 20 minute mark.

Brian Taylor, AUD was interviewed on hearing health by Morgan Fairchild for the new show Baby Boomers in America on the LifeTime Network. He discusses the importance of early detection and maintained audiologic care.

The Voice Foundation 42nd Annual Symposium: Care of the Professional Voice

vflogoPlural will be exhibiting at this year’s symposium and displaying many of the books written by this year’s presenters. The following is our list of recommended sessions led or moderated by our esteemed authors:

Thursday, May 30th

10:30 am – 11:00 pm

AGING AND TISSUE CHANGES

The Westin Philadelphia Hotel: Grand Ballroom

10:30 am Vocal Training Mitigates the Effects of Age on Rat Vocalizations and Laryngeal Neuromuscular Junctions

  • Aaron M. Johnson, Michelle R. Ciucci, Nadine P. Connor

10:45 am Aging Induces Severe Metabolic and Contractile Dysfunction in the Rat Posterior Cricoarytenoid Muscle

11:00 am – 12:00 pm

SINGING AND PITCH-SHIFT REFLEX

  • Chair: Christy Ludlow

11:00 am Analyzing the Pitch-Shift-Reflex

  • Simon Petermann, Michael Döllinger, Lisa Göderer,  Ulrich Eysholdt, Anke Ziethe

11:15 am The Effect of Singers` Positions on Vocal Tract Configurations  During Professional Singing

  • Matthias Echternach, Luisa Traser, Michael Burdumy,  Marco Vicari, Bernhard Richter

11:30 am Panel Discussion

  • Moderator: Christy Ludlow
  • Guest Panelists: Michael M. Johns III, Brenda Jo Smith, author of the new Choral Pedagogy, Third Edition
  • Panelists: Johnson, Stemple, Petermann, Echternach

6:15 – 7:00 pm

CLINICAL VOICE MEASUREMENT TOOLS – HARDWARE AND SOFTWARE

  • Chair: Linda Carroll

The Westin Philadelphia Hotel: Salon II

6:15 pm Voice Lab: Nuts and Bolts

 

Friday, May 31

WORKSHOP: TECHNOLOGY AND THE VOICE STUDIO

Technology in the 21st Century Voice Studio

 

Saturday, June 1

MEDICAL SESSION

Westin Philadelphia Hotel: Grand Ballroom, Salon I

9:15 am Spectral Analysis of Digital Kymography in Normal Adult Vocal Folds

10:00 am Degree of Dysplasia Based on Virus Typing in Patients with Recurrent Respiratory Papillomatosis Treated with Cidofovir

11:10 am G. Paul Moore Lecture by Thomas Murry, Plural author and consulting editor.

12:45 pm Development of the Voice Catastrophization Index: A Preliminary Investigation

1:00 pm Development and Preliminary Validation of a Tool to Measure Perceived Singing Voice Function (EASE)

  • Debbie Phyland, Michael S. Benninger author of The Singer’s Voice, Susan Thibeault, Julie Pallant, Neil Vallance, Julian Smith

3:00 pm New Treatment Option for Phonotraumatic Voice Disorders: Skin Surface Stimulation of Acupoints

  • Edwin M.L. Yiu author of Handbook of Voice Assessments, K.M.-K. Chan, E. Kwong, W. Tse, S. Wong, R. Tsang, Katherine Verdolini Abbott author of Lessac-Madsen Resonant Voice Therapy
  • Package, Z.X. Lin, W. Wei

4:00 pm Examination of Vocal Hygiene and Adherence to Home-Practice on Therapy Outcomes in Children with Bilateral Vocal Fold Lesions

  • Susan Baker Brehm, Barbara Weinrich and Lisa Kelchner authors of the upcoming Pediatric Voice, Stephanie Zacharias, Janet Middendorf, Janet Beckmeyer, Meredith Tabangin, Alessandro de Alarcon

4:15 pm Contemporary Management Approaches in Pediatric Vocal Health: A Cross-Cultural Comparison

6:00 pm PEDIATRIC VOICE THERAPY: THE 21ST CENTURY

The Franklin Room (Upstairs)

 

Sunday, June 2

9:00 am Comparison of Parent-Reported Vocal Symptoms with Pediatric Voice Handicap Index Scores in Children with Vocal Fold Lesions

  • Barbara Weinrich, Susan Baker Brehm, Stephanie Zacharias, Janet Middendorf, Janet Beckmeyer, Lisa Kelchner, Meredith Tabangin, Alessandro de Alarcon

9:15 am Arytenoid Chondroma

  • Jaime Eaglin Moore, Amanda Hu, Robert T. Sataloff

9:30 am Office-based Pulse-dye Laser Surgery for Laryngeal Lesions: A Retrospective Review

  • Amanda Hu, Aaron Centric, Yolanda, Heman-Ackah, Venu Divi, Robert T.Sataloff

3:45 pm The Low-Mandible Maneuver and its Resonential Implications for Singers of International Rank

  • Garyth Nair, Angelika Nair

VF

 

Meet Our Authors!

Four of our amazing authors will be present at AAO-HNS. Come meet them and have your books signed!

 

 

 

 

 

 

Drs. Randal S. Weber & Brian A. Moore of Cutaneous Malignancy of the Head and Neck will be there on September 13th at 2pm, and Drs. Gregory S. Weinstein and Bert O’Malley of Transoral Robotic Surgery (TORS) will be there on September 13th at 3pm.