Bobbi-Jo Marlatt is a passionate Hearing Instrument Specialist who has worn hearing aids since childhood. After earning her BA in Psychology, she became an HIS and later pursued a Master of Applied Health Sciences and a Master of Education. Currently, she is completing her PhD at the University of Western Ontario, where she is researching motivational interviewing in hearing care. For over a decade, Bobbi-Jo has worked with Demant, supporting and training hearing care professionals across Canada. She was instrumental in designing the Hearing Instrument Specialist Program at Humber Polytechnic, where she also serves as a professor specializing in professional practice, ethics, and patient counseling. Her dedication to advancing hearing care extends to her role on the Board of Directors for AHIP in Ontario. She is also a member of the Canadian College of Health Leaders and holds the Canadian Health Executive (CHE) credential. Bobbi-Jo’s interest in motivational interviewing led to a collaboration with the Pacific Audiology Group, where she helped develop a six-part MI training program for hearing professionals, along with accompanying blogs, videos, and articles. Her work is driven by a passion to increase hearing aid adoption through enhanced patient-provider communication. When she’s not working, Bobbi-Jo enjoys gardening, being at her family cottage, having bonfires, cooking, running, and spending time with her family—and their beloved flock of birds—in the backyard.
