Your Voice Is Your Business: The Science and Art of Communication

Second Edition

Orlando R. Barone, Cari M. Tellis

Details: 302 pages, B&W, Softcover, 6" x 9"

ISBN13: 978-1-59756-722-0

© 2016 | Available


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Your Voice Is Your Business: The Science and Art of Communication, Second Editioncombines the latest in voice research and technology with the most powerful, state-of-the-art presentation skills and methods. The result is an integrated and comprehensive approach to connecting the technically based aspects of voice production with an applied, skill-based grasp of interpersonal effectiveness. This text serves as both a practical handbook and a resource on human vocal production in real-world settings. Relevant techniques of positioning, gesture, and paraverbals are incorporated in the study of successful voice presentation. Additionally, technical information is integrated into the text and reviewed at the end of each chapter.

This second edition responds to the readers' desire for an expansion of the topics, illustrations, and techniques found particularly effective in the first edition, and provides new information reported in recent speech-language pathology literature in two brand-new chapters with vivid, powerful, and direct explanations and exercises.

Your Voice Is Your Business The Science and Art of Communication, Second Editionhas been designed for ease of use for the student of voice science or anyone eager to use their communication abilities to their best advantage at work, on stage, or in everyday life. This text includes terminology and references suitable to the serious student of the voice, as well as detailed, realistic scenarios to further any professional's knowledge on the art of human communication, and will be a staple in multiple fields including speech-language pathology, communications, theater and drama, and business.


"The book richly rewards readers who are looking for suggestions to improve their personal or business communication. In a gentle voice that is rooted in science as well as experience, the book speak effectively to speech-language pathologists, business people, and any one interested in using voice as a tool to achieve greater effectiveness in communication."
M.N. Hedge, Professor of Speech-Language Pathology, Department of Communicative Disorders, California State University, Fresno 

"What makes this such an accessible reference book is its clarity of terminology, provision of many examples, a lay-out that invites easy re-visiting or selection of topics by chapter division with a summary of key ideas at the end of each and a thorough reference list, final glossary and index. The strength of this book is the way it switches seamlessly from technical terminology to descriptive "lay" words then relates this to the reader's experience, reflection and application. . . . In summary, this book could be described as a practical, well-referenced handbook on vocal production and communication, valuable in the fields of speech-language pathology, communications, theatre, drama, public speaking and business."
Helen Sjardin, VoicePrint, periodic newletter of the Australian Voice Association (VoicePrint 50 - August 2015)

Introduction: The Search for Your Voice

Section I. Foundations of Communication

Chapter 1. A People Finds Its Voice
Variations on Voice
Beginnings: Voice to Speech
To Voice a Word
To Voice a Thought
Connecting With Your Authentic Self
Where Do You Go From Here?
Review of Key Ideas

Chapter 2. Learning Voice
Voice as a Dynamic System
Simple Voicing Mechanics
Respiration: "The Source of Power"
Phonation: "The Source of Sound"
Resonation: "The Filter"
Review of Key Ideas

Chapter 3. Vocal Care and Awareness
Voice Science: Developing Voice and Developing Your Voice
Mainstream Education Loses Its Voice: Practice Breaks From Science
Results of Vocal Neglect
When to Seek Help: Don't Wait
Who to See: Voice Care Team
Rehabilitation of Voice Issues
Reinstating Vocal Awareness
Review of Key Ideas

Chapter 4. Verbals and Paraverbals
More Than Voice
The Two Grand Categories
Linguistics: Speech and Parts of Speech
Meaning of Sounds, Sounds of Meaning
The Other Senses and Semantic Enrichment
Review of Key Ideas

Chapter 5. The Point of It All
The Voice in Action
Communication and the Missed Connection
Communication as an Act of Connection Through Meaning
Modes of Connection: Using the Five Senses
Ways to Mean: The Kinds of Connection
Common Meaning: A Successful Connection
Review of Key Ideas

Section II. A Human Connection

Chapter 6. Why You Transmit: The Five Intentions
Choosing Your Intention
Small Talk
Information Exchange
Multiple Intentions
Review of Key Ideas

Chapter 7. Your Most Compelling Connection
Your Distinct Voice
Your Authentic Self
Your Credible Self
What Credibility Is Not
Proxy Credibility
The Four Pillars of Credibility
Perceptions of Credibility
Payoffs of Credibility
Review of Key Ideas

Chapter 8. Establishing Yourself
Keys to Effectiveness in Self-Affirmation and Small Talk
Putting It Into Your Voice and Putting Your Voice Into It
The Showroom
Completing the Connection
Review of Key Ideas

Chapter 9. Informing Them
Keys to Effectiveness in Information Exchange
The Voice of Authority
The Learning Center
The Informative Connection
Review of Key Ideas

Chapter 10. Persuading Them
Keys to Effectiveness in Persuasion and Direction
Voicing Conviction
A Climate That Persuades
The Persuasive Connection
Review of Key Ideas

Chapter 11. Moving Them
Keys to Effectiveness in Addressing Emotion
Putting Feeling in Your Voice
The Climate That Feels Just Right
The Feeling Connection
Review of Key Ideas

Chapter 12. Summing Up
A World Connected
Giving Voice
A Look, A Gesture
Speaking Truth


Orlando R. Barone

Orlando R. Barone has designed, developed, and delivered internationally acclaimed training in self-presentation and interpersonal effectiveness for more than 30 years. He is an executive leadership coach and instructor at the Wharton School of the University of Pennsylvania and a negotiation consultant at the Harvard T.H. Chan School of Public Health. His clients include organizations as diverse as global pharmaceutical firms, world-class computer companies, and the United States Navy. Mr. Barone is an author, playwright, and poet. He has written extensively on interpersonal effectiveness and is a frequent contributor to the Philadelphia Inquirer. He has tutored top executives in the effective use of voice and gesture through the Intensive Coaching Method and the video-assisted programs he originated.

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Cari M. Tellis

Cari M. Tellis, PhD, is a certified speech-language pathologist and an associate professor in the Speech-Language Pathology Department at Misericordia University in Dallas, Pennsylvania. Her areas of specialization include the treatment of voice disorders, laryngeal anatomy, physiology and biochemistry, voice and speech science, and counseling. She completed her training as a voice specialist at the University of Pittsburgh Medical Center Voice Center in Pittsburgh, Pennsylvania. She has professional certification as a master teacher and course instructor in the Estill Voice TrainingTM System. Dr. Tellis has authored and coauthored numerous presentations in the fields of voice science and fluency at international, national, and state conferences, and she has published her research in the Annals of Otology, Rhinology & LaryngologyJournal of Voice, and Perspectives on Voice and Voice Disorders. Dr. Tellis has worked with both professional and aspiring speakers and singers for more than 15 years and currently serves as a voice consultant for several professional voice groups. She also recently founded the Performing Arts Training Academy, a program in which school-age and adolescent performers receive training in all aspects of the performing arts, including the mechanics, care, and health of the voice.

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Purchasers of this book receive complimentary access to supplementary materials hosted on a PluralPlus companion website.


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To access the materials, log in to the website using the URL and Access Code located inside the front cover of your copy of Your Voice Is Your Business: The Science and Art of Communication, Second Edition.

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